The Website Glow Up

Orientation

Orientation call

Week 1 Planning

Features and Functions

Mailerlite Masterclass

Planning your pages

Photography Masterclass with Becky Wright

Week 1: Live Q&A

Week 2: Tech

What is a domain name?

How to buy a domain name

What is website hosting?

Buying website hosting?

Connecting your domain and hosting (updating nameservers)

Adding SSL Certificate

Updating PHP Levels

Installing WordPress

Adding a "Coming Soon" Page

Week 2: Live Q&A

Week 3: Copywriting

What are keywords?

Where do keywords go on your website?

Keyword Research

Copywriting Masterclass with Hannah Gibson (cohort 2021 only)

Copywriting Masterclass with Chantelle Davison

Content planning and writing

Week 3: Live Q&A

Week 4: Implementation Week

Week 4 Live Q&A Catch Up

Week 5: Welcome to WordPress

Tour around the WordPress dashboard

Installing Divi

Customising your site

Updating general settings

Running updates

GDPR Masterclass with Sarah Richards - Privacy Policies etc.

Week 6: Designing with Divi

Introduction to the Divi Builder

Creating a child theme

Sections, row and modules

Adding and editing text

Changing colours

Icons and testimonials

Adding new elements

Homepage Checklist - Designing your homepage

Week 6 Live Q&A

Week 7: Implementation Week

Week 7 Live Q&A

Week 8: Creating an online shop with WooCoommerce

Welcome to WooCommerce

Installing WooCommerce

Setting Up - General Settings

Setting Up - Product Settings

Setting Up - Tax

Setting Up - Shipping Settings

Adding Payments - PayPal

Adding Payments - Stripe

Setting up - WooCommerce Email Settings

Setting Up - Accounts and Privacy

Adding Products - Types of Products

Adding a Simple Product

Adding Variable Products

Adding External/Affiliate Products

Adding Group Products

Customising elements on single product pages

Setting featured and sales products

Adding Discount Codes

Adding a Shop to your website

Adding products to your homepage

Adding product filtering

Adding horizontal product filtering

Adding a shop to your menu

Week 9: Implementation Week ((Social Media masterclass to launch your website)

Social Media Masterclass with Victoria Massey

Week 10: Marketing & Features

Welcome to Week 10!

Adding Email Opt-ins using the Divi Module

Adding Email Opt-ins using the Bloom Plugin

Adding thank you pages

Integrating Mailerlite and WooCommerce

Integrating Calendly for online bookings

Installing and setting up Yoast SEO

Creating your own Linktr.ee for social sharing

Creating blog posts

Adding a blog page to your website

Week 10 Live Q&A

Week 11 : Getting ready to launch!

Welcome to Week 11!

Creating and Connecting Google Analytics

Quick tour of Google Analytics

Setting up Google Console

Creating Sitemaps

Adding sitemaps to your website and Google Console

Adding sitemaps to Bing and Yandex

Adding Google verification code to Yoast

Overview of Google My Business

Checking your website is mobile responsive

Adding Privacy Policy and linking in your footer

Cookie banner and scanner

Troubleshooting and Launch Checklist

Week 11 Live Q&A

Photography Masterclass with Becky Wright

Notes

If you would like to find out more about Becky and connect with her on social media, here are her links and social handles: www.beckywrightbrandphotography.com

Instagram:@beckywright_brandphotography

Facebook: https://www.facebook.com/beckywrightbrandphotography